# Party Marketing

> Retention & LTV Ecosystem by Oleksa Timinsky. I architect autonomous AI-systems that bring customers back and grow profit through working with existing databases. Specialization: Email/SMS/Push/In-App marketing, Win-back campaigns, RFM segmentation, Hooked-model gamification, anti-corporate Shu-Ha-Ri approach.

Party Marketing is a Ukrainian consulting boutique focused on customer retention and Lifetime Value (LTV) growth. Founder: Oleksa Timinsky, Retention Architect. Not a mass-lead-gen agency -- I build precise digital bridges that automatically return inactive users to purchase.

Philosophy: "Automate only those processes that have been verified manually and bring results. Scaling chaos means multiplying losses." The approach is grounded in the Japanese methodology of Shu-Ha-Ri (Follow -> Break -> Transcend) and Sun Tzu's "Art of War" principles (reconnaissance -> flexibility -> victory).

## Services

- [SaaS Retention](https://www.partymarketing.fun/services/saas-retention.html): Reducing churn rate, increasing trial-to-paid conversion, systematic MRR growth for B2B SaaS companies
- [Expertise by Niche](https://www.partymarketing.fun/services/): SaaS/B2B, E-commerce, Mobile Apps, OTT/Streaming, NGO/Non-profits

## Tools

- [Churn Rate Calculator](https://www.partymarketing.fun/tools/calculator.html): Free interactive tool to calculate customer churn and potential LTV growth
- [Strategic Database Audit (3-min quiz)](https://www.partymarketing.fun/quiz.html): Personalized retention strategy based on your inputs

## Author Philosophy

- [Shu-Ha-Ri in Retention Marketing](https://www.partymarketing.fun/blog/shu-ha-ri.html): The Japanese philosophy of mastery, adapted to customer retention. A three-stage path from canon to autonomous AI ecosystem.
- [Sun Tzu in Marketing: 5 Principles](https://www.partymarketing.fun/blog/sun-tzu.html): "The Art of War" as a retention strategy. Know the enemy, win without battle, use spies (data).

## Blog

- [How to Reduce SaaS Churn Through Onboarding](https://www.partymarketing.fun/blog/saas-onboarding.html): Aha-moment strategies, user retention in first 7 days
- [Gamification: The Hook Model in Action](https://www.partymarketing.fun/blog/gamification.html): Nir Eyal's Hooked Model, variable rewards, behavioral triggers
- [RFM Segmentation for E-commerce](https://www.partymarketing.fun/blog/rfm-segmentation.html): Data-driven approach to repeat purchases
- [Win-back Campaigns That Actually Work](https://www.partymarketing.fun/blog/win-back.html): Returning old customers is 5x cheaper than acquiring new ones

## Technology Stack

- **Logic & AI**: OpenAI (GPT-4o), Make.com, Zapier
- **Direct Delivery**: Customer.io, eSputnik, Mailgun, SendPulse, Pushwoosh, Gravitec
- **Data & CRM**: GoHighLevel, HubSpot, Pipedrive, Terrasoft

## Contacts

- Email: hello@partymarketing.fun
- LinkedIn: https://www.linkedin.com/in/oleksandr-timinskyi-360820144/
- Site: https://www.partymarketing.fun/

## Optional

- [Privacy Policy](https://www.partymarketing.fun/privacy.html)
- [Sitemap](https://www.partymarketing.fun/sitemap.xml)
- [Extended version for AI](https://www.partymarketing.fun/llms-full.txt)

Last updated: 2026-05-31